Campaign Info
Reach Curve
Frequency Distribution
Frequency Table
Creatives
Proof of Play
Spot Profiles
Frequency distribution by exposure threshold
LTS (Likelihood to See) OTS (Opportunity to See)
All duration windows
| Window | LTS Reach 1+ | LTS Reach 3+ | LTS Reach 5+ | OTS Reach 1+ | OTS Reach 3+ | OTS Reach 5+ |
|---|
Reach by frequency threshold
% of audience reached at each minimum frequency level (1+ through 11+ exposures)
LTS (Likelihood to See) Reach %OTS (Opportunity to See) Reach %
Reach curve by campaign duration
Reach % vs. campaign duration at the selected frequency threshold
1+
2+
3+
4+
LTS (Likelihood to See) Reach %OTS (Opportunity to See) Reach %
All duration windows
| Window | LTS Reach 1+ | LTS Reach 2+ | LTS Reach 3+ | LTS Reach 4+ | OTS Reach 1+ | OTS Reach 2+ | OTS Reach 3+ | OTS Reach 4+ |
|---|
Creatives
Proof of Play
Spot profiles