Motionworks AI Inc. (“Motionworks”) is a data analytics company that creates and provides aggregated insights regarding population activity for businesses and institutions as more fully described below (the “Business Services”) using mobile location and demographical data.
This Privacy Notice describes how Motionworks (“our,” “we”) collects, uses, and shares personal information via its website, our Business Services and other online services (collectively, our “Services”) but want to emphasize at the outset that our Business Services do not provide any associated individual personal name, contact information or mobile device identifiers to our customers.
This Privacy Notice does not apply to third parties or their services. This Privacy Notice does not apply to information that cannot be identified to any individual, household, or their devices, such as de-identified or anonymized data. We are not responsible for our customers’ or other third parties’ privacy practices, you should contact these parties directly to understand their practices.
This Privacy Policy has the sections referenced below, each of which can be easily referenced by clicking on the section name.
Information We Purchase and/or Collect
How We Use Information We Purchase and/or Collect
Information We Purchase and/or Collect
Information We Purchase from Third Party Sources
We purchase information from third party vendors, including, home location of a mobile device (by zip code or block group and not individual addresses), the movement of such devices and demographical information attached to such device ( such as income, gender, age income and ethnicity). At present, we do not receive any individual name or contact information in connection with these data purchases. We use this purchased information in connection with our Business Services to provide to our customers aggregated insights regarding population activity in and out of customer selected locations. We do not and will not resell or share such purchased information in its raw form and our Business Services do not provide any associated individual personal name, contact information or mobile device identifiers with our customers.
Website Direct Data Collection
if you are a visitor to our website, we collect information you may directly provide to us. For example, we may ask you for contact information. This may be used for purposes such as to communicate with you to schedule product demonstrations or to enable you to sign up for emails and newsletters. If you become a customer of ours, we will also use your account and contact information to interact with you and manage your account.
Service-Related Data Collection
We may collect personal information from you and the devices and equipment you use to access our website or Business Services, including usage data. For example, we may collect data regarding your use of our website or Business Services through cookies, web beacons, and other automatically collected information. This data may include your IP address, date and time you access our Services and the pages and content you access during your visit, websites that you link to or from, emails from us that you open, and the links you click on within those emails. We may also collect information from your mobile device or your computer about how you interact with our Business Services, including IP address, operating system, and browser type. This information helps us address customer support issues, provide you with a personalized experience, prevent fraudulent use of our services, and manage the Services we provide you, including gathering aggregated data about engagement. Cookies are small identifiers sent from a web server that are stored on your device for the purpose of identifying your browser or storing information or settings in your browser. Cookies may also be used to personalize your visit by storing your preferences or displaying content based upon what you have viewed through our website and other Business Services. Web beacons or pixel tags connect web pages to web servers and their cookies. We and others may use these and similar technologies on our website and other Business Services.
When you use our Services, other parties may collect personally identifiable information about your online activities over time and across third-party websites. We do not respond to “do not track” signals or other mechanisms that provide consumers the ability to exercise choice regarding the collection of personally identifiable information about an individual consumer’s online activities over time and across third-party websites or online services.
How We Use Information We Purchase or Collect
We may use data we collect for a variety of purposes, including the following (which includes activity on behalf of our business clients):
- To provide our Services to our business customers.
- To create profiles for customers and efficiently display custom maps and visualizations.
- To maintain, analyze, customize, measure, and improve our Services, which includes generating internal reports about the use of our Services.
- To send transactional communications, including requests for information, responses to requests for information, and other Service updates.
- To provide customer support.
- To communicate with our customers, including about products updates and offerings that we think they may be interested in.
- For account management, finance, dispute resolution, and reporting purposes.
- To monitor and enforce our legal terms or similar terms.
- For internal business reasons, including internal audits or investigations, company research, insurance purposes.
- To comply with law and satisfy our regulatory compliance obligations.
- To detect and prevent fraud and other prohibited, illicit or illegal activity, and to protect you, others, and ourselves.
- For other purposes permitted by law or to which you consent.
Please note that we may combine the information we gather about you in identifiable form, including information from third parties. We may use this information, for example, to improve and personalize our Services, content, and advertising.
How We Secure Information
We are committed to maintaining measures to protect the security of your information. Of course, despite these measures, no network or system is ever entirely secure and we cannot guarantee the security of networks and systems that we operate or that are operated on our behalf.
How We Share Information
We may share your information with third parties to improve our Services, as permitted or required by law or as directed or authorized by you. For example, we may share information about you:
- With vendors and service providers, including our website host. Please note that some of these service providers may store your personal information subject to their own privacy policies and not subject to the terms of this privacy policy.
- With our professional advisors who provide legal, compliance, accounting, banking, or consulting services.
- To comply with our legal obligations or to protect the interests, property, or legal rights of you, ourselves, or third parties.
- With law enforcement, officials, or other third parties when we are compelled to do so by a subpoena, court order, or similar law enforcement request, or when we believe in good faith that the disclosure of personal information is necessary to prevent physical harm or financial loss, to report suspected illegal activity, or to investigate violations of this Privacy Notice or other applicable terms.
- With companies or other entities in connection with, or during the negotiation of, any merger, sale of company stock or assets, financing, acquisition, divestiture, or dissolution of all or a portion of our business.
- For other legal purposes, such as to enforce our legal terms, or to exercise or defend legal claims.
- With your direction or consent.
What Choices Do I Have?
Update personal information. If you are business customer of ours, you may log in to your account and update certain information that you have provided to us.
Marketing communications. You may receive marketing information from Motionworks. You may opt out of receiving marketing emails, by following the unsubscribe link in each email, or by contacting us at [email protected]. Please note that you may continue to receive non-marketing emails from us after you opt-out.
Cookies. You have a number of choices regarding certain cookies. Most web browsers automatically accept cookies, but you may modify your browser’s setting to notify you of cookie placement or decline cookies. If you choose to decline cookies, certain features of our website may not function properly as a result.
Updates to Our Privacy Notice
We may update this Privacy Notice from time to time in order to provide clarification or notice of changes to our practices. If we make changes, we will revise the Effective Date at the top of this Privacy Notice. Changes to this Privacy Notice will be effective once they are posted unless otherwise indicated.
Contact Information
If you have any questions or concern about this privacy notice or the privacy practices at Motionworks, please submit a request at https://privacy.mworks.com.
State Notices