With their expertise and flexibility, Motionworks has been able to deliver data we’ve always hoped for..
– Eric, Tourism Researcher
<!–– Eric Johnson, Director of Research at Atlanta Convention & Visitor Bureau–>
Understanding how many people are visiting your destination is a fundamental need for your business. Knowing who they are, how often they visit, how long they stay, where else they travel, and how to reach them to get them to entice them to come back again – that’s where Motionworks® comes in.
Motionworks® visitation data goes beyond counts and even simple demographics, curating robust visitor profiles across thousands of psychographic and behavioral segments.
Identify optimal areas to target visitors including those who frequently visit your locations, those who are planning a trip, or those who are traveling to similar regions, hotels, or venues.
Understand visitation trends from different trade areas, geographies, and audience segments. Assess the popularity of events, venues, marketing outreach, and more.
With their expertise and flexibility, Motionworks has been able to deliver data we’ve always hoped for..
– Eric, Tourism Researcher
<!–– Eric Johnson, Director of Research at Atlanta Convention & Visitor Bureau–>
Whether you are analyzing who is visiting your area of interest, quantifying attendance at an event, or identifying who to target with your marketing messages, Motionworks® can help.
Placecast®: Analyze visitation insights for places and regions of all types and sizes, experiential events, and more
Trade Area Analysis: Quantify the people who are visiting your area by neighborhood, zip code, county, or state
Retargeting: Identify past visitors, people planning to travel, target geographies, or people visiting similar regions with social media, mobile, and CTV advertising
Attribution: Quantify the impact of OOH by analyzing footfall, online conversions, and attitudinal changes
Cohorts: Curate proprietary audience targets with first- or third-party data to fuse into any of Motionworks® other solutions